A couple weeks ago I got a message from a Facebook friend in Kentucky who knows my love of Cadbury eggs. It was a link to this story.
Now like every other person at the beginning of the year, I’m trying to clean up my diet and watch what I eat after overdoing it during the holidays. But if there was ever a place to indulge in white bread and copious amounts of sugar, it would be the Cadbury Creme de la Creme Egg Cafe.
Yes, you read that right — an actual pop-up cafe that serves dishes revolving around that glorious Easter treat.
In researching the cafe, one theme became apparent: British people are really, really mad that Cadbury changed its recipe from the all-glorious Dairy Milk chocolate to “standard cocoa mix chocolate” last year. For every Facebook comment on Cadbury’s page saying “Brilliant, can’t wait to visit the cafe!” there are 10 posts saying “I won’t be eating another creme egg until you change the recipe back” and (This is a direct quote) “£6 million loss says it all. You can open this, spend millions to advertise it, wrap your eggs in 24 carat gold leaf but they will still be rubbish. Until you change back to the original recipe you will not get any of your lost customers back.”
The general British public isn’t passionate about much, but they are downright passionate about proper chocolate. But if the popularity of the Cadbury Creme Egg Cafe is any sign, some of them are hypocrites who just can’t resist a good Creme Egg gimmick or toastie. Or maybe just Americans like me who know the new British Creme Egg is still better than the ones they’re shilling in the US.
The pop-up cafe is only open Friday-Sunday from 22 January until 6 March. Walk-ins will be accepted, but they highly recommend you book a slot to avoid a long wait.
The morning spots went on sale this past Tuesday I obsessively refreshed the page. It seemed one minute they were not for sale, then the next they were all sold out — except for one spot on Sunday. Though I originally thought I would go with Stephen or a friend, I decided to snap up that solo ticket. I take myself on dates to the theatre all the time — this really wouldn’t be that different, right?
A few hours before my scheduled time at the cafe I checked the event page to confirm the address. It was then that I noticed the small print:
“Individual tickets entitle you to one menu dish only, and you may be sharing a table with others.”
It was not going to be just me, myself and I enjoying a nice Creme Egg toastie. I was going to have to socialize… with strangers. I almost backed out then and there. Why did I think going by myself would be a good idea? Why was I so insistent on booking a seat when I could just get a takeaway toastie for cheaper and avoid human interaction?
But I decided to put on my proverbial big girl panties and suck it up — what’s the worst thing that could happen, I’d be forced to make small talk with fellow Creme Egg lovers? I could handle it.
I strolled up to the cafe on Greek Street 10 minutes before my booked time.
There was a queue for takeaway and walk-ins and a queue for bookings. At our schedule time they let us in to explore the ground floor, where there was a variety of quirky and nostalgic decor. Continue reading